I just learned a new term, book swag. I gather it refers to objects, posters, etc. used to help sell books in a bookstore. I think it could be extended to things authors use personally to help sell books. For example, when I speak about my historical book/s CONSIDER THE SUNFLOWERS and YESTERCANADA, I sometimes bring along historical pictures, an old lantern, a washboard, old license plates, etc. This article discusses book swag from a booksellers’ viewpoint:
http://tinyurl.com/yckchvmd . It may give us ideas.
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